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Short Let Management in London, England
Short Let Management for London Landlords
London short lets serve a mixed crowd: business travellers between meetings, contractors on long projects, relocating professionals settling in and leisure guests in town for a few nights. Stays typically run from a few days up to around six months, which makes a well-run short let flexible in a way a standard tenancy is not. The catch in Greater London is regulation, and it shapes everything we do here.
Rich Property is founder-led, with three years of operating experience and 50 properties under management across London, Surrey, Kent and Essex, including Romford. We also run contractor and relocation accommodation, so we understand how business guests book and what they expect when they arrive.
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What is Short-Let Management?
How We Manage Your London Short Let
Founder-led short let management for London landlords, built around business, contractor, relocation and leisure guests and Greater London's 90-night rule.
1. Free Property Analysis: You complete our form, and we review your London property, its planning position and its suitability before going any further.
2. Agreement and Onboarding: We agree terms, gather property details, prepare the home for guests and confirm compliance, including the 90-night limit where it applies.
3. Marketing and Pricing: We list across booking platforms and direct channels, with pricing tuned to London's business, relocation and leisure demand.
4. Guest Care: Secure check-in, 24/7 guest services, cleaning and maintenance are coordinated by one team.
What Our Short Let Management Covers in London
Cleaning is coordinated with trusted teams, with photos taken before and after every clean so each turnover is documented. Maintenance requests are costed and agreed with you before work starts, and our 24/7 guest services team handles messages, arrivals and out-of-hours problems.
Every booking is screened with verified ID, a refundable damage deposit and a signed rental agreement. That matters in London, where guests range from contractors on month-long stays to visitors staying a long weekend, and each group needs reliable communication and a property that is ready on arrival. Ongoing guest support continues from enquiry to check-out, so a short stay in the capital feels organised for the guest and stays off your plate.
A Founder-Led Short Let Manager for London
London's mix of guests is our advantage. Because we already run contractor and relocation accommodation, we know what business guests expect, and we apply the same standards to every short let we manage. You get one team and one standard rather than separate services.
We also tell landlords early when a property cannot work. Marketing reaches over 2,000 guests through social media and email, alongside major booking platforms and our direct channels, and our Fees page explains how we charge. We make no income or occupancy promises. Our service suits landlords whose property can serve business, contractor, relocation and leisure guests, and who want an operator that handles everything from listing to check-out. If your property is not a good fit, we will explain why and what could change.
Short Let Demand and Rules in London
Greater London limits entire-home short lets to 90 nights a year unless the property has planning permission for short-term use, so many London short lets are planned around that limit. We check each property's position before listing. Demand comes from business visitors, contractors, relocating professionals and leisure guests, which gives London breadth across the year.
A register for short-term lets in England is due to be fully operational by March 2027, although its details are not yet final. Landlords should also confirm that their mortgage and insurance permit short lets, and speak to the council or a planning adviser about local conditions. GOV.UK has current guidance, and this page is not legal advice. We are happy to talk through how these points affect your London property.
Frequently Asked Questions
Does the 90-night rule apply to my London property?
It applies to entire-home lets in Greater London without planning permission for short-term use. We check the position before taking on a London property, and you should confirm yours with the council. If a property cannot meet the limit, we will tell you before anything is listed.
What is short let management, and how is it different from Airbnb management?
Short let management covers the full operation of a property let for short stays across many guest types and channels. Airbnb management is the same kind of service for lettings led by that platform, and it has its own page. Many landlords find the two overlap, and we are happy to explain which suits a particular property.
How long is a short let?
How long is a short let?
Who stays in a London short let?
Business travellers, contractors, relocating professionals and leisure guests. Our Contractor Stay and Relocation Stay pages show how we serve the longer-stay end of that mix. We can help you work out which guests your London property suits best.
How much does short let management cost in London?
Our Fees page sets out how we charge. A free property analysis is the best way to see what suits your London property.